Seasonal Cooler and Shelf Reset Planner
Turns the owner's rough notes about a seasonal change into a clear reset plan.
Before and after
Summer Reset Plan, Elkmont Liquor and Convenience
Sunday June 8 after close, finishing before open at 7:00 am Monday.
Cooler door plan
- Door 1: domestic light lager (stays, no change)
- Door 2: seltzer (was domestic light lager)
- Door 3: seltzer and canned cocktails (was craft IPA)
- Door 4: craft IPA plus new hazy IPAs (was seltzer)
- Door 5: imported and Mexican lagers (was imported)
- Door 6: soda and mixers (stays, no change)
Shelf and end cap plan
- Wine, 2 sections: heavy reds come out to backstock. Rosé and sparkling go in.
- Spirits: tequila summer end cap goes up.
- Whiskey gift sets: 4 sets move to the bottom shelf in the back.
Delivery summary (Friday pallet)
- Seltzer: 18 cases
- Canned cocktails: 10 cases
- Rosé: 8 cases
- Total: 36 cases
Work order
- 10:00 pm, Ibrahim Costa and Irina Daly: pull the heavy reds from both wine sections to backstock. Move the 4 whiskey gift sets to the bottom back shelf.
- Next, Ibrahim Costa and Irina Daly: empty doors 2, 3, and 4 and move the product to its new door. Start with the warm seltzer and canned cocktails going into doors 2 and 3.
- By 3:00 am at the latest, Ibrahim Costa and Irina Daly: all warm seltzer and canned cocktails must be in the cooler. Irina says warm cases take about 4 hours to get cold, and 3:00 am to the 7:00 am open is 4 hours.
- Next, Irina Daly: set the rosé and sparkling in the two wine sections and build the tequila end cap.
- 6:00 am, Iris Dennis arrives: face the product in all six doors, update shelf tags and signs to match the new layout, and put away any leftover backstock.
- 6:00 am to 7:00 am, Ibrahim Costa: final walk (checklist below).
Final walk checklist
- Every door full and facing front
- Door contents match the plan above
- Shelf tags and signs match the new layout
- Heavy reds in backstock, whiskey gift sets on the back shelf
- Floor and aisles clear before 7:00 am
Questions for the owner
- How many facings per door do you want for each product? This is needed to say how many of the 36 cases fit in the cooler right away.
- Which hazy IPA brands are going into door 4, and are they part of a delivery or already in stock?
- Which sparkling wines are going in, and are they already in stock?
- Please confirm with your local licensing authority that the tequila end cap placement and the new signs follow your local display rules.
What it does
Turns the owner's rough notes about a seasonal change into a clear reset plan. It covers what goes where in each cooler door and shelf section, what comes out, what to load first so it is cold by opening, and who does which job and when.
Use it when: Use when a convenience or liquor store owner needs a plan for a seasonal cooler and shelf reset for beer, wine and spirits, such as: plan my summer reset, move the seltzer to more doors, rework the cooler, or who does what after close.